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— Internship
About Bellerose
At Bellerose, a million things happen under the same roof. In our atypical office near Brussels, you’ll find our designers, product developers, the marketing department, logistics and almost everyone else involved in making our brand what it is. We have our own photo studio, rooftop terrace, yoga room, kitchen, plus plenty of room for a lot of people to work, all in an inspiring and people-friendly environment.
We believe in challenging ourselves, nourishing creativity, taking responsibility, and pushing forward – always with an open mind. That’s what we’ve been about since 1989. Want to be part of it all? Here are the current career openings at our headquarters.
As part of the marketing department, you will join our data insight team as an intern, taking on the role of analyst and automation campaign manager. You will be responsible for managing CRM campaigns on Salesforce Marketing Cloud, ensuring their smooth execution and optimization. You will conduct in-depth analyses of the overall performance of the marketing department, focusing on customer retention and acquisition for both retail and e-commerce. Additionally, you will conduct research on new markets, product opportunities, and emerging customer segments. These analyses will inform your strategic recommendations for potential developments for the brand, supporting its growth and long-term development.
This internship will offer you a unique opportunity to develop a range of key skills. You will enhance your analytical capabilities by manipulating complex data and deriving strategic insights to guide marketing decisions. You will also refine your creative skills by conceptualizing innovative, tailored CRM campaigns aimed at discerning and premium clientele. Lastly, your role as a strategic advisor will provide you with a deep understanding of market dynamics by anticipating new trends, products, and consumer behaviors.
Your role will be divided into two main areas:
1. Management of Automation Campaigns and Marketing Performance Analysis
You will be at the heart of the CRM ecosystem, where you will proactively manage automation campaigns via Salesforce Marketing Cloud. This includes planning, executing, and optimizing these campaigns to maximize customer engagement and the performance of marketing initiatives. You will also conduct detailed analyses of the data from these campaigns, tracking key performance indicators (KPIs) to identify improvement levers and opportunities for refining existing strategies. This first area will allow you to develop a comprehensive and analytical view of the marketing department, with a strong focus on measurable results and the effectiveness of implemented actions.
2. Market Analysis and Strategic Advice for Brand Development
You will conduct thorough market studies to identify emerging trends, new growth opportunities, and evolving consumer expectations. You will analyze new market segments, potential products, and customer types to advise the brand on its future strategic directions. Your ability to interpret market data and anticipate trends will play a crucial role in the recommendations you provide to the management team to support brand expansion and product innovation. This strategic focus will immerse you in high-impact issues and allow you to develop true expertise in consulting and marketing innovation.
Responsibilities
Profile required
Offer
Offer summary
Location
Groot-Bijgaarden & remote working
Occupation
Full time
Period
6 months
An internship convention through school is required
Interested? Join our team!
Do you recognize yourself in this profile and want to join a dynamic and passionate team in a growing company? Send your CV and a cover letter:
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